It’s an extremely productive session, where experts from various teams come together, put their thinking hats on and table whatever ideas and expectations they have.

Strategy plays one of the most significant roles in deciding the future course of action. Here, we table all the ideas and data that we have at our disposal and come up with what we believe is the best strategy and plan going forward.

The part where all the planning, strategising, observations and expert opinions are put into action, in the most effective manner. After hours of hard-work, the final step is what decides the outcome of the tireless labour that has been invested at every step, keeping your brand’s best interest in mind.